Brands Konnect, an emerging market specialist launched its range of “Disguise Fragrances” in Uganda in October 2016. The brand is being distributed in partnership with Kiboko one of the leading FMCG distributor in the country representing P&G, Dabur, Philips, Himalaya to name a few.
The launch was supported by a launch conference attended by more than 100 key account buyers, retailers and traders. With the launch a 360 degree marketing campaign was also initiated covering in-store activation, retail displays, promotor activation and consumer promotion.
Ever since launch the brand has been gaining momentum in the retail and is taking consumers on an unforgettable scent trail.
For more details visit: www.disguise.ae